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Are you ready to take control of your content marketing (3)

The Blog

How to Write Blog Post Titles that Help You Stand Out from the Crowd

By Karen Finn, PhD | April 19, 2023
Woman working on her laptop writing blog post titles.

It seems like everyone’s writing blogs. And one of the laments I most often hear from our clients is “I don’t feel like there’s anything new I can write.” What I tell them and want you to know is your perspective on a topic is what will make it unique and new. And the first…

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5 Common Mistakes to Avoid in Your SEO Inbound Marketing Strategies

By Karen Finn, PhD | April 16, 2023
Wellness professional looking at the results of his SEO inbound marketing.

There’s a lot to consider when implementing SEO inbound marketing strategies. So, it’s easy to make mistakes. Here are 5 you’ll want to avoid

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How to Engage the Right Visitors to Your Wellness Website

By Karen Finn, PhD | April 12, 2023
Two women reviewing the number of website visitors they've had in the last month.

Attracting the right visitors to your wellness website is crucial, but how do you keep them engaged once they arrive?

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10 Effective Online Marketing Tips for Busy Wellness Professionals

By Karen Finn, PhD | April 9, 2023
Man working on using the online marketing tips he read in a book.

When you’re ready to grow your practice, there’s a lot to think about. These 10 powerful online marketing tips can help you reach your goals.

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Why You Need Solid Brand Voice Guidelines BEFORE Using ChatGPT (or Hiring a Ghostwriter)

By Karen Finn, PhD | April 5, 2023
ChatGPT interface.

Content marketing is a great way to get your health and wellness business noticed online. However, sometimes creating the blogs or video scripts you need to drive your marketing engine is just one more thing that you can’t give the attention it deserves. If this is the situation you’re in, you might be thinking about…

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How to Write SEO-Friendly Blog Posts about Health and Wellness that People Want to Read

By Karen Finn, PhD | April 2, 2023
Woman working on writing an SEO-friendly blog post on her laptop.

6 tips on how to write SEO-friendly blog posts about health & wellness that are optimized for search engines and will engage your readers.

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How to Make Content Marketing and SEO Your Best Marketing Tools

By Karen Finn, PhD | March 29, 2023
Business owner creating content for his content marketing and seo strategy.

Are you looking for ways to improve your marketing to grow your business? If so, implementing a combination of content marketing and SEO could be exactly what you need. These techniques can help you reach new customers, improve your brand visibility, and increase your sales. Because some marketers use the terms content marketing and SEO…

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To Buy or Not to Buy Website Traffic? Weighing the Pros and Cons

By Karen Finn, PhD | March 26, 2023
Graph showing website traffic growth.

Are you considering buying website traffic to increase your site’s traffic? Although it may seem like an easy solution to low traffic, there are several things you should seriously consider before making this type of purchase. Just to make sure we’re on the same page, buying website traffic involves paying for visitors to your site…

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Is Digital Marketing Success Eluding You? Use These Powerful Insights

By Karen Finn, PhD | March 22, 2023
Two women looking at a laptop to evaluate their digital marketing success.

Digital marketing is a great equalizer because it’s so inexpensive and accessible. Businesses of every size and in every market can use it to get the word out about their products and services. This equalization has caused a marketing frenzy which means marketplaces are full of a lot of noise. Yet somehow you need to…

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2 Very Effective Brand-Building Strategies Every Health & Wellness Practice Needs

By Karen Finn, PhD | March 19, 2023
Person looking at reports to determine the effectiveness of their brand-building strategies.

The essential brand-building strategies to create a recognizable & memorable brand that resonates with your target market & drives business.

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