To help your health and wellness brand succeed, you’ve got to know how to cut through the noise online. This means you’ve got to know what makes your ideal clients/patients/customers tick. But knowing what makes them tick and letting them know you get them requires you to craft messages that speak directly to them instead…

For wellness professionals looking to establish their authority and grow their practice, implementing a strategic content marketing campaign can make a huge impact. But what exactly is a content marketing campaign, and how do you ensure it effectively connects with those you want to serve? In this blog, I break down what a content marketing…

Have you spent too much time and money creating content for your practice that just doesn’t work? For healing, helping, and wellness professionals, understanding why content marketing fails can be the key to profound practice growth. Content marketing done well is an invaluable opportunity to educate, inspire, and build trust. In what follows, I’ll identify…

The digital marketing landscape presents various strategies for health and wellness professionals looking to grow their practice. The age-old debate of “PPC vs Content Marketing” is one every business encounters. Both strategies have their strengths, but which one offers the best approach for building trust with your patients? Let’s dive a bit deeper to understand…

Optimize your website with our content audit guide. Learn how to evaluate parameters, track data & enhance your strategy for online success.

When you’re ready to grow your practice, there’s a lot to think about. These 10 powerful online marketing tips can help you reach your goals.

Digital marketing is a great equalizer because it’s so inexpensive and accessible. Businesses of every size and in every market can use it to get the word out about their products and services. This equalization has caused a marketing frenzy which means marketplaces are full of a lot of noise. Yet somehow you need to…

Without question, online marketing is essential for businesses of all sizes. Regardless of where you are in your entrepreneurial journey, you need to take advantage of online marketing. It can reach millions of people, increase brand awareness, and drive sales. The challenge is there are so many strategies, tools, and channels to choose from, including…

As the world becomes increasingly digitized, businesses are in a race to capture the attention of their target audience and establish their brand. And selecting the best digital content marketing solutions for your business as quickly as possible is key to helping you stand out in the crowded digital landscape! With the right strategy and…

There’s no denying the internet is the go-to source for info, entertainment, and shopping. And these January 2023 stats from Statistica show that 5.16 billion people use the internet (That’s 64.4% of the global population!), with 4.76 billion active social media users. With so much potential exposure, it’s no wonder that companies of all sizes…