Are you ready to take control of your content marketing (3)

The Blog

Simple 5-Step Guide to Successfully Getting Through Your First Website Content Audit

By Karen Finn, PhD | May 24, 2023
2 people working together on a website content audit.

Optimize your website with our content audit guide. Learn how to evaluate parameters, track data & enhance your strategy for online success.

Read More

How to Develop a Brand Strategy to Support Your Practice’s Growth

By Karen Finn, PhD | May 17, 2023
Team working at a whiteboard to develop a brand strategy.

Developing a brand strategy can help grow your practice beyond $100K. Here are the 4 basic steps you need to build a winning strategy.

Read More

How to Know If Hiring a Ghostwriter or Using ChapGPT is Best for Blogging

By Karen Finn, PhD | May 10, 2023
Hiring a ghostwriter or using ChatGPT.

Deciding to hire a ghostwriter or use ChatGPT for your blogging depends on several things. Discover how to make the best decision for you.

Read More

10 Easy SEO Tips and Tricks You Can Use Right Away

By Karen Finn, PhD | May 3, 2023
Man standing at his computer thinking about how to implement SEO tips and tricks.

If you’ve got a website or blog for your practice, you probably already know that search engine optimization (SEO) is crucial for attracting traffic and getting found online. If you’re like most of the health and wellness professionals we work with, you’d probably prefer to be working with your clients or patients instead of keeping…

Read More

How to Get Traffic to Your Website with These 10 Simple Tips

By Karen Finn, PhD | April 26, 2023
Man looking at the traffic data for his website.

Your website is only as valuable as your visitors say it is. If you don’t have traffic it’s not very valuable. So, the goal of every website owner is to get more visitors to the site. But with so many options for driving traffic, it can be really hard to know where to start. So,…

Read More

How to Write Blog Post Titles that Help You Stand Out from the Crowd

By Karen Finn, PhD | April 19, 2023
Woman working on her laptop writing blog post titles.

It seems like everyone’s writing blogs. And one of the laments I most often hear from our clients is “I don’t feel like there’s anything new I can write.” What I tell them and want you to know is your perspective on a topic is what will make it unique and new. And the first…

Read More

5 Common Mistakes to Avoid in Your SEO Inbound Marketing Strategies

By Karen Finn, PhD | April 16, 2023
Wellness professional looking at the results of his SEO inbound marketing.

There’s a lot to consider when implementing SEO inbound marketing strategies. So, it’s easy to make mistakes. Here are 5 you’ll want to avoid

Read More

How to Engage the Right Visitors to Your Wellness Website

By Karen Finn, PhD | April 12, 2023
Two women reviewing the number of website visitors they've had in the last month.

Attracting the right visitors to your wellness website is crucial, but how do you keep them engaged once they arrive?

Read More

10 Effective Online Marketing Tips for Busy Wellness Professionals

By Karen Finn, PhD | April 9, 2023
Man working on using the online marketing tips he read in a book.

When you’re ready to grow your practice, there’s a lot to think about. These 10 powerful online marketing tips can help you reach your goals.

Read More

Why You Need Solid Brand Voice Guidelines BEFORE Using ChatGPT (or Hiring a Ghostwriter)

By Karen Finn, PhD | April 5, 2023
ChatGPT interface.

Content marketing is a great way to get your health and wellness business noticed online. However, sometimes creating the blogs or video scripts you need to drive your marketing engine is just one more thing that you can’t give the attention it deserves. If this is the situation you’re in, you might be thinking about…

Read More