If you haven’t hopped onto the blogging train yet, it may be because you don’t know how blogging can help your business. Once you know what it can do to bring your business into the limelight, you’ll quickly realize what you’ve been missing. And surely you don’t want to miss out on anything that can…

If you’re a small business owner, you know there is no rest for the weary. Margins are consistently tight, and there always seems to be “one more thing” you have to do to market yourself. Like blogging. You’re just trying to get your must-have product or service sold en masse before Christmas, and now you…

The early stages of a business can make you dizzy from all the learning curves. For every must-do, there seem to be ten more beneath it. And nowhere is that more true than on your own website. Creating it is just the beginning. Getting people there is the ongoing work — and the main reason…

If time is the ultimate commodity, then marketing your business can feel like a drain on your resources. Even the most essential strategies require consistency and the investment of precious time. And none more so than blogging. You may have no time to spare. You may swear you’re not a writer. And you may just…

There was a time when blogging was more like private journaling in a public forum than an essential marketing tool. Blogging for business came further downstream from the diary-keeping and how-to tutorials of the mid- to late ‘90’s.  It’s now a main staple of business marketing strategy. And, if you’re hoping to nonchalantly side-step it…

The use of blogging to improve SEO of your website is another critical piece of growing traffic to your site. Both components — writing a blog and making it SEO-rich — are important ways of shining a light on your business. And they are two of the most influential, sustainable ways of capturing your target…

Social media. It’s the global connector, the platform for thoughts, ideas, rants, and photos. It’s the place where strangers call themselves friends, and friends cross each other off their lists. It’s also a 24/7 ad agency for small commerce and big brands. And, if you use blogs to drive business traffic, you would never think…

Starting a business isn’t for the faint of heart. It’s tough enough developing and perfecting a product or service you’re willing to devote your life to. But then there are the marketing, the selling, the technology, the learning curves…the questions. Will people want what I sell? How can I compete? Will blogging help my business?…

You’ve probably heard that blogging is a great way to get more people to visit your website. And I’m guessing that’s why you’re wondering about how to start writing blogs. For most of us, the idea of writing blogs for our business website is a little bit exciting because of the potential traffic and revenue…

Although many small business owners think writing interesting blogs about their business is challenging, if not impossible, it can actually be pretty easy if you use these 5 tips: 1. Get motivated All business owners are busy – too busy sometimes. And their dedicated employees are busy too. So, it’s easy to believe blogging is…